Marketing and discounts

Discounts calculated to the cent, and reports that do not dress things up.

Discount codes with exact rules, promo pages and reports that show what is known and what is not — instead of filling the gaps with zeros.

The FORMA theme — the storefront your customers see

How it helps day to day

Rules that hold

Period, minimum order, limit and product or category scope. The discount is recalculated whenever the cart changes.

Contribution, not “profit”

The report shows an order’s contribution only from recorded costs. A missing cost shows as missing.

Measurement with consent

Visits are counted only if the visitor agrees — pseudonymously and per day.

Recorded in a demo store Ctrl K, today’s tasks and a new discount (admin in Bulgarian)

Recorded in a demo store

See it in action

Ctrl K creates a new discount code from any screen.

All videos

Marketing and discounts: a Targovio admin screen with sample data
Marketing and discounts on a phone

This is how it looks in Targovio

A screen from the test environment with sample data — not a mock-up.

Contribution from recorded data

When data is missing, Targovio says exactly what: procurement cost, collected amount, courier remittances. The result is never presented as accounting profit.

The “Order costs” section: no reliable result yet, and a list of the missing records.

Full list and status

Marketing and discounts
CapabilityStatus
Discount codesPercentage or fixed amount, period, minimum order, overall limit, product or category scope. Amounts round to the cent by the same rule everywhere.Works
Customer-group codesOnly for signed-in customers who are currently in the group.Works
Promo pagesBanner, selected products and a call to action for a campaign.Works
Marketing email consentsOpt-in, withdrawal, history and export. Sending campaigns is not built yet.Works
Consent-only measurementDaily pseudonymous counts for home, product, cart and checkout start — only if the visitor agrees.Works
Sales reports and contribution per orderBy SKU, product, brand and category, with CSV. Contribution is shown only from recorded data — an unknown cost is never counted as zero. It is not accounting profit.Works
Email campaigns, automations and abandoned cartsPlanned
Google and Meta catalogues, comparison-site feeds, blogPlanned

Frequently asked questions

Can I send email campaigns?

Not yet. Marketing email consents are collected and kept with history, but sending campaigns and automations are planned.

Is there a Google or Meta catalogue?

Not yet — it is planned. The storefront has a sitemap, canonical URLs and schema.org for products.

Other features

Orders and stock

Stock reserved at order time, no duplicate orders, multiple warehouses and a problem-orders board.

Shipping and returns

Econt and Speedy in demo mode, safe waybills, line-by-line returns and cash on delivery.

Team and security

Invitations and roles, two-factor sign-in, isolation between stores and a strict CSP.

AI helpers

Description and SEO suggestions with a preview — off by default. The rest is planned.

Want to be one of the first stores?

Tell us about your store. We will show you Targovio live and tell you honestly what is ready for you and what is not yet.